The 3 Easy Steps
- Create an application
It doesn’t have to be anything special. One way is to find a free screensaver builder and use a bunch of royalty-free photos to make your own slideshow screensaver. Make the application freeware – it’s easier and faster. If you actually create something worthy, you might set up a vendor account with one of the shareware-related payment processors/merchants (I use Plimus).
- Build a PAD file for your application
A PAD file contains a standartized XML description for your application. Use the freeware PAD Gen app for this step. Put the PAD file on a website somewhere (it doesn’t matter where and it doesn’t have to be a programming-related site).
- Submit the PAD file to software directories
PAD Publisher(edit: site seems to be down) will submit your PAD file URL to about 100 software directories. Now you’ve got some new backlinks to your site (you specified your website URL in the PAD file, didn’t you?).
Why is it “silly”?
That’s because this isn’t much more than a form of directory submission and the backlinks you get will rarely be of high quality. On the other hand, there’s Download.com, a PR 8 directory… It takes time to get in, but it can be done and the listing is free. A backlink like that might be worth something.