W-Shadow.com

Search engine optimization gets a lot of flack from the uninformed. While most web developers know (presumably) that applying basic SEO techniques to a one’s site is just common sense, the average web-dweller needn’t be so lenient. For many, “SEO” is a word to be spoken in disgust, a synonym for spam, viruses and other […]

In the short time that I’ve been playing the ISV game, I’ve had many an opportunity – and necessity! – to think about pricing. As it turns out, finding the right price for your software is tricky business. Many articles have been written, much virtual ink has been spent on discussing various strategies. There’s even […]

Last updated on June 26, 2015. Since time immemorial, only plugins hosted in the official WordPress.org plugin directory have supported automatic updates. Now, I’ve written a PHP library that you can use to add automatic update capabilities to any plugin. Public, private and commercial plugins alike – all can now enjoy the benefits of automatic […]

As you may remember, I’ve been running a little AdSense experiment on this site. Here’s a brief summary for new readers: The core motivation for the experiment was to test the prevalent assumption that people coming from search engines are the ones most likely to click on ads. To this end, I used a little […]

Way back in March, I conducted a little AdSense experiment to see which type of visitors (direct, coming from internal or external pages, or arriving from search engines) were most likely to click on ads. It turned out that internal visitors – that is, people coming from another page on the same site – were […]